Internal. Every tool card on the site, who can get into it today, and what I would change. The gate labels no longer print on the public pages — to see the chips on the site itself, open any page with ?gates=1 (?gates=0 turns them off again). Built from the shipped HTML on 2026-09-01 18:17, not from a list anyone typed.
Open to everyone / Free account / Sign-in required / Clients / Our agents / Our agents - locked. Free account and Sign-in required mean the same thing to a visitor, and Sign-in required only holds 2 cards. Our agents holds 1 and Our agents - locked holds 7 - one idea split three ways. Collapsing to Open / Account / Internal makes the next question easy to answer: does this cost us money or show our edge?
57 of the tools are open to everyone and 16 sit behind a free account. That ratio is upside down for a desk whose data IS the product: the cheap answers a stranger wants are gated, and several of the expensive ones are not.
The rule I would apply everywhere: show the number to anyone, charge an account for keeping it. It captures more leads than a wall does and it still builds the list.
10 of 115 tools. Everything not listed here keeps the gate it has — that means I looked at it and left it alone, not that I ran out of road.
| Tool | Today | I would make it | Why | Sits on |
|---|---|---|---|---|
| Days-to-Lease | Account | Open | One number an owner wants before he calls us. Cheap to serve and it starts the conversation. | /buy/rent-or-buy.html |
| Explore an Area | Account | Open | Area browsing is the top of the funnel and we already publish 17 city pages openly. Gating the interactive version contradicts the free pages. | /listings/areas.html |
| Neighborhood Forecast | Account | Open | It reads as a teaser for the paid work. Free, it makes the desk look smart; gated, nobody ever sees it. | /invest/ten-years.html |
| Price Drops | Account | Open | A price-drop list is browse-bait - it pulls people back weekly on its own. Gating it kills the habit we want them to form. | /listings/price-drops.html |
| Rent Check | Account | Open | Same shape as What's My Home Worth, for the rental side. A landlord checking one number is exactly the lead we want; a signup wall turns him around at the door. | /buy/rent-or-buy.html |
| What's My Home Worth | Account | Open | This is the single most-searched thing a homeowner does. Every competitor gives the number away. Show the value free and ask for the account to save it and track it - gate the follow-up, not the answer. | /sell/what-its-worth.html |
| Ava Calls You | Open | Account | Today the form only posts a lead, so nothing dials - but the card promises anyone on the internet that she will call them. Before that is ever wired to a real dial, put a phone-verified account in front of it, and keep the per-number halt as the backstop. | /manage/who-answers.html |
| Zoning — What Can You Build | Open | Account | Buildable-units answers are expensive for us to keep correct and they are what a developer actually pays for. At minimum make him sign up so we know who is asking. | /invest/what-can-i-build.html |
| Cap-Rate Deal Map | Open | Internal | A map of where the yield is, drawn off our own data, is the product - not a brochure. Wide open it hands an investor everything he would otherwise hire us for. | /invest/deal-map.html |
| Coverage | Account | Internal | What data we hold, table by table, is a supplier-shaped question. It belongs with the internal set, next to Coverage, table by table. | /invest/what-can-i-build.html |
Recommendations with no card on the site right now (renamed or removed): Agent Leaderboard.
58 tools · collapses to Open
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| All Listings | Every home for sale and for rent across the three counties, live from the feed. No signup, no email. | Keep | /listings/all.html |
| Am I Even Eligible | The two-minute check before anybody buys anything: whose hours, against what other job, and whether the pace from here to December is realistic. It answers with the two IRS tests scored on y | Keep | /taxes.html /taxes/ /taxes/cost-segregation.html /taxes/erase-my-tax.html |
| Ava Calls You | The demo that beats any paragraph: leave your number, she calls you from our line, and you road-test her like a tenant with a broken refrigerator. She knows it is a demo call, greets you by | Move to Account | /manage/who-answers.html |
| Ava — the 24/7 voice | A showing request, a lease question, a lockout at 2am — answered on the spot, day or night, multilingual. She will tell you herself that she is an AI, and she will hand off to a human whenev | Keep | /manage.html /manage/ /manage/who-answers.html |
| Aventura | The Aventura page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/aventura.html |
| Best Month To Sell (or Sign) | The seasonality board inside Brainiac's Corner: which month actually clears the highest price, by city. | Keep | /sell/when-to-sell.html |
| Best Value | Every active listing ranked by lowest price per square foot — the most home for the money. | Keep | /buy/is-it-priced-right.html /listings/best-value.html |
| Boca Raton | The Boca Raton page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/boca-raton.html |
| Boynton Beach | The Boynton Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/boynton-beach.html |
| Cap-Rate Deal Map | Being rebuilt right now — the page is a notice, not a map. When it is back: every income property shaded by the return it actually throws off, with the cap rate backed by reported income rat | Move to Internal | /invest/deal-map.html |
| Coral Gables | The Coral Gables page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/coral-gables.html |
| Corporate housing / For employers | Furnished 30–90 day stays, and a relocation partner for HR and global mobility. | Keep | /relocate/for-employers.html |
| Cost Segregation Guide | The depreciation play in plain English: what it is, who it is for, what a study costs and roughly what it gives back. | Keep | /taxes/cost-segregation.html |
| Cost Segregation — Audit Risk | The risk stated up front instead of buried: what a defensible study looks like, and what gets a deduction thrown out. | Keep | /taxes/cost-segregation.html |
| Cost Segregation, Your Way | The routes to the same result and how deep each one goes, so somebody can pick the path that fits them instead of being sold one. | Keep | /taxes/cost-segregation.html |
| Delray Beach | The Delray Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/delray-beach.html |
| Doral | The Doral page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/doral.html |
| For Agents lookup | Type your name and see the track record we already hold on you — volume, rank against tens of thousands of agents, how your listings really close. The taste that starts the conversation. | Keep | /agents/look-yourself-up.html /agents/what-you-get.html |
| Fort Lauderdale | The Fort Lauderdale page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/fort-lauderdale.html |
| Furnished Rentals | A furnished place to land for the first thirty to ninety days, arranged before the plane does — with the South Florida market mapped and verified: who operates here, minimum stays, and the d | Keep | /relocate/the-move-itself.html |
| Furniture Rental | An unfurnished home made livable for month one — furniture rented, delivered and set up before the move-in date, collected when your own arrives. The four companies that genuinely deliver he | Keep | /relocate/the-move-itself.html |
| Hialeah | The Hialeah page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/hialeah.html |
| Hollywood | The Hollywood page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/hollywood.html |
| Homestead | The Homestead page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/homestead.html |
| Live Near What Matters | Pick the school, hospital, temple, gym or park you care about — only homes near it are shown. | Keep | /buy/where.html |
| Market Pulse + report archive | Median prices, rents, what is actually selling and who is moving in. Rebuilt from live data on the first of the month; old editions stay up so the market can be read forward. | Keep | /relocate/where-to-land.html /research/reports.html |
| Miami | The Miami page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/miami.html |
| Miami Beach | The Miami Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/miami-beach.html |
| Mitigate My Taxes | What buying property actually does to what you owe — in your numbers, with the audit risk, the passive-loss wall and the recapture bill stated instead of buried. | Keep | /invest/tax.html |
| Mortgage / Buying Power | The whole monthly number — payment, taxes, insurance, HOA — and the home price your income actually supports, with the arithmetic shown line by line. | Keep | /buy/afford.html |
| Movers & Shippers | The physical move itself — door to door across Florida, across the country, or across an ocean, run to one schedule we keep for you. Every company licensed, with the USDOT and FMC numbers pr | Keep | /relocate/the-move-itself.html |
| Neighborhood Prices & Rents | Open prices | Keep | /sell/what-its-worth.html |
| Old vs New | Two buildings, same money in. What you actually pocket after upkeep, and how a thin edge on the old building vanishes. | Keep | /buy/compare.html |
| Opportunity Zone Questions | What the zones actually do to a gain, and the holding periods that decide whether it was worth it. | Keep | /taxes/sell-without-paying.html |
| Palm Beach | The Palm Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/palm-beach.html |
| Picked For You | Swipe homes one at a time; it learns what you actually want instead of what you typed into a filter box. No signup to start. | Keep | /listings/for-you.html |
| Pompano Beach | The Pompano Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/pompano-beach.html |
| Port St. Lucie | The Port St. Lucie page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/port-st-lucie.html |
| Recent Closings | What we have actually closed. | Keep | /research/reports.html |
| Reduce Your Taxes With Real Estate | The overview: depreciation and cost segregation together, and who each one actually works for. | Keep | /taxes/cost-segregation.html /taxes/what-you-pay-now.html |
| Relocation Planner + Concierge | What it costs, what you save, where to land — then look-see trip, temporary housing, schools, movers, licence and registration deadlines. | Keep | /relocate/furnished-rentals.html /relocate/furniture-rental.html /relocate/movers-shippers.html /relocate/the-move-itself.html |
| Rentals | The live MLS rental inventory for all of South Florida, updated straight from the feed. | Keep | /listings/rentals.html |
| See It On Your Own Money | Where your money actually goes: your income, your bracket, and the share that leaves before you ever see it — then what owning a building does to that share. | Keep | /taxes.html /taxes/ /taxes/cost-segregation.html /taxes/erase-my-tax.html |
| See Your Tax Shelter Build | Step by step, year by year: how the shelter accumulates rather than landing all at once, so nobody assumes year one repeats. | Keep | /taxes/erase-my-tax.html |
| Solar / EV Features | Reads the raw MLS blob for properties that genuinely have rooftop solar or EV charging — the normal feed does not carry it. | Keep | /buy/whats-wrong.html |
| Sold & Rented | Where a listing started, where it finished, and how long it really took. The honest version of “homes here sell fast.” | Keep | /sell/what-it-closes-at.html |
| Sunny Isles Beach | The Sunny Isles Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/sunny-isles-beach.html |
| The 1031, Start To Finish | The exchange itself, start to finish: the two clocks, the three identification rules, the intermediary who must hold the money, boot, the reverse and improvement routes, and the mistakes tha | Keep | /taxes/sell-without-paying.html |
| The Same Deal, Two Ways | One transaction told as the seller hears it and as the buyer hears it. The clearest thing we have written. | Keep | /invest/is-it-real.html /taxes/sell-without-paying.html |
| The floor plan promise | What the Essentials package actually delivers on every listing, the sample plan, and why county records cannot generate one. | Keep | /sell/who-should-list-it.html |
| Tinder For Houses | The swipe deck: name your comfortable range first, pick the areas you see yourself in (or skip and let it learn), then swipe — keep saves it, pass teaches it your taste, and every card carri | Keep | /relocate/where-to-land.html |
| West Palm Beach | The West Palm Beach page on the live site — inventory, the local write-up and the market picture for this area. | Keep | /areas/west-palm-beach.html |
| What It Takes To Wipe Out Your Tax | Working backwards from the tax owed to the shelter needed — the whole path, in order. | Keep | /taxes/erase-my-tax.html |
| What Should You Buy To Erase Your Tax | Turns a tax problem into a shopping list: the purchase size that produces the deduction you need. | Keep | /taxes/erase-my-tax.html |
| Who Is Moving In | Every county-to-county move we can trace, from IRS migration data. Households that actually moved and the income they brought — not survey answers. | Keep | /invest/where-its-heading.html /relocate.html /relocate/ /relocate/good-moment.html |
| Why Florida | No state income tax — and what that is really worth once the property-tax bill is back in the picture. | Keep | /taxes/what-you-pay-now.html |
| Wipe Out Your Taxes With One Building | One building, sized against your own bill: what it would have to be to erase what you owe. | Keep | /taxes/erase-my-tax.html |
| Zoning — What Can You Build | The zoning under a parcel and how many units it will legally carry, from the county's own zoning layer with the verbatim description kept. | Move to Account | /invest/what-can-i-build.html |
16 tools · collapses to Account
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| Automatic Valuation Analysis | A proof of value — every number with its evidence. Type an address, get a client-ready valuation analysis — sales-comp grid for 1–4 units, income approach for 5+ doors, every source cited wi | Keep | /taxes/multifamily.html |
| Brainiac's Corner | City scoreboard, fastest-growing and cooling cities, where buyers hold the power, died-on-the-market, best month to sell, furnished / new-construction / waterfront / pool premiums, records. | Keep | /agents/what-you-get.html /invest/where-its-heading.html |
| Closed Lease Map | Every signed lease we hold, on a map. 552,550 since mid-2019, 87,922 of them in the last twelve months. | Keep | /manage/rents.html |
| Cost Segregation On A Real Address | The same arithmetic as the guide, driven by our own county data for a property you name instead of an illustration: the 5/15/27.5-year splits, the bonus, the fee, ten years of deduction with | Keep | /taxes/cost-segregation.html |
| Days-to-Lease | How long an active rental will take to lease, built only from signed leases — and the running accuracy score is published on the page. | Move to Open | /buy/rent-or-buy.html |
| Explore an Area | Our own screen — itemised expenses, market and in-place cap rates. Not broker claims. | Move to Open | /listings/areas.html |
| My Homes | The collection you have built. Nothing saved yet? Start in the grid or the swipe finder and it fills itself. | Keep | /listings/saved.html |
| Neighborhood Forecast | Six forward-looking signals by county — income, rent, vacancy, jobs, permits, migration — over roughly ten years. | Move to Open | /invest/ten-years.html /relocate/good-moment.html |
| Permit Momentum | Zip codes ranked by building-permit activity — a leading tell for where money moves before prices catch up. The early-gentrification score rewards zips that are accelerating. | Keep | /invest/where-its-heading.html |
| Price Drops | Every active listing that has come down by the percentage you pick, across the three counties. | Move to Open | /listings/price-drops.html /sell/reading-the-room.html |
| Rent Check | What an address should rent for, from signed leases nearby. Pure like-for-like comps. If nothing comparable exists it says so instead of inventing a number. | Move to Open | /buy/rent-or-buy.html |
| Rent Map / Rent per SqFt Map | A heat map of what rents where, by the month or by the square foot. The per-sqft version cancels out unit size, so colour means how pricey the area is. | Keep | /manage/rents.html |
| The Last Ten Like Yours | Type an address: the ten most recent sales like it nearby come back as one timeline each — the day it listed and at what price, every price move we tracked, the county permits opened in the | Keep | /sell/reading-the-room.html |
| What You Would Owe At The Sale | The recapture bill, in advance, slice by slice: ordinary rates on the fast cost-segregation parts, up to 25% on the building itself, long-term rates on the rest, NIIT and your home state inc | Keep | /taxes/sell-without-paying.html |
| What's My Home Worth | The public instant value range, built from real closed price per square foot on your streets. | Move to Open | /sell/what-its-worth.html |
| Why the automatic value misses on odd homes | The study behind the estimate: where the software beats a human, where it does not, and why an unusual home is exactly where you want a person instead. | Keep | /listings/best-value/how.html |
2 tools · collapses to Account
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| Building A vs Building B | A million dollars into each. Cumulative cash you actually pocket, not the flyer math. | Keep | /invest/is-it-real.html |
| Coverage | Where we can honestly answer a zoning or permit question, and where we cannot. Publishing our own limits. | Move to Internal | /invest/what-can-i-build.html |
31 tools · collapses to Internal
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| Ask Premium | Measures, from history, how much more sellers ask than a property is worth — so the real number can be said out loud with evidence behind it. | Keep | /sell/what-it-closes-at.html |
| Auction Deals | Foreclosure and tax-deed auctions priced against our own county parcel values, with junior-lien traps flagged. The seller is a court, and what is owed has nothing to do with what it is worth | Keep | /invest/off-market.html |
| Beat This Deal | See my top ten | Keep | /invest/find-a-deal.html /taxes/buy-at-my-number.html |
| Best Deals (10-step score) | Every active deal graded 0–10 on each step — yield, rent truth, motivation, permits and the rest — combined into one score. | Keep | /invest/find-a-deal.html |
| Cave Forecast | What an active listing will really close at. Predicted give off today's ask, from real closings that looked like this one — same property kind, same days-on-market band, same price-move hist | Keep | /sell/what-it-closes-at.html |
| Commercial Deal Analysis | Retail, office, industrial and 5+ units: itemized expenses, market cap and in-place cap. | Keep | /invest/commercial.html |
| Commercial Deals | Commercial listings ranked on our data rather than the broker's pitch. | Keep | /invest/commercial.html |
| Commercial Truth Sheet | See the truth sheet | Keep | /invest/commercial.html |
| Coverage, table by table | Every table, every county, how full each one is and how fresh — the running version of this page. | Keep | /research/coverage.html |
| Deal Dossier | One address in — owner and how motivated they look, FEMA flood picture, condition and age risk, and how the ask compares to county value. Works on off-market addresses too. | Keep | /buy/make-the-offer.html /buy/whats-wrong.html |
| Deal Finder | Cash-buyer rental screen over our own stored data. Cap rate is unlevered cash yield computed from county taxes, not broker claims. Teardowns flagged where the county says the land is worth m | Keep | /invest/find-a-deal.html |
| Deal Package | One address in, a nine-tab live-formula Excel workbook out — income, expenses with real county taxes, three scenarios, the offer math. The paper a private-equity shop sends. | Keep | /invest/ten-years.html |
| Find Deals / Undervalued | One list, every source, ranked by how motivated the seller looks. | Keep | /invest/find-a-deal.html |
| How Hard To Push | Three numbers out of one address: open at, land near, walk away above — with the comps, the seller's tax story, distress signals, how many rivals are circling, and word-for-word scripts. Tel | Keep | /buy/is-it-priced-right.html /buy/make-the-offer.html /invest/what-do-i-offer.html |
| Investor Projection | Day one to day 3,650. Cash versus loan, taxes, refinance, and a real IRR. | Keep | /invest/ten-years.html /taxes/erase-my-tax.html /taxes/multifamily.html |
| Keep-or-sell analysis | The annual call on every managed property: does holding still beat selling? Built from the same valuation analysis and rent engines. | Keep | /manage/keep-or-sell.html |
| Money Makers | Every income deal with two caps: at the ask as-is, and after the old tricks — rents to market off signed comps, taxes reset at your price, wind-mitigation insurance credits. Also gives the m | Keep | /invest/is-it-real.html /invest/what-do-i-offer.html /sell/what-to-fix.html /taxes/buy-at-my-number.html |
| Negotiation Report | An appraiser-style adjustment grid off recorded sold comps — size, age and condition via effective year built, and time since sale — then what the place is really worth. | Keep | /buy/is-it-priced-right.html /buy/make-the-offer.html |
| New On Market | Freshly listed properties by their real MLS on-market date. Every row opens the full listing. | Keep | /listings/new.html |
| Off-Market Upside Finder | Under-built parcels nobody has listed, compared against what comparable parcels carry. Flags the ones that are actually listed. | Keep | /invest/off-market.html |
| Owner Portal | Statements, rent, maintenance and documents for everything we manage for you — this link opens a sample owner’s view, so you can judge it before you ever sign anything. | Keep | /manage/portfolio.html |
| Renovation Radar | Properties with live permit activity: mid-flip, stalled, just-renovated, teardown. Tells a seller what their renovated neighbours actually did. | Keep | /sell/what-to-fix.html |
| Rent Burden Map | Where rents have room to move, by census tract — the incomes people actually report set against the rents actually charged. This is a client tool: it is part of what the representation buys. | Keep | /invest/where-its-heading.html /manage/rents.html |
| Sol — the brain behind her | Every rent payment, vendor invoice, renewal date and deadline across the portfolio, kept in one place and answerable in plain English. Ava speaks; this is what she is reading from. | Keep | /manage/portfolio.html /manage/who-answers.html |
| Solve For The Price | Type the return you need — cap rate, cash-on-cash, or a ten-year IRR — and it works back from the rent roll to the highest price that still hits it, says how far that is from the ask, and dr | Keep | /invest/what-do-i-offer.html /taxes/buy-at-my-number.html |
| The 750-Hour Log | The evidence behind the write-off. Your partner says what they did in a sentence — typed or dictated — and it dates it, times it, ties it to the property and rules it in or out against the I | Keep | /taxes/cost-segregation.html |
| The Roll-Forward | The same sale, done as a 1031 instead: what the bill would have been, what rolls forward, and what you can buy with the money that did not go to tax — both endings side by side. Where a prim | Keep | /taxes/sell-without-paying.html |
| The Verdict | Ask it the way a client would — “find me the best deal in Miami for cash flow.” It ranks every active deal on ten evidence checks, crowns a winner, and writes down why every other property l | Keep | /invest/find-a-deal.html |
| What The Listing Says | We read every text field on every listing — not just public remarks — and pull out every dollar figure with the fifteen words either side. Shows what a seller is really collecting versus wha | Keep | /buy/whats-wrong.html |
| Your Assumptions, Our Valuation Analysis | The valuation analysis the engine already produces, with the inputs unlocked — your rent, your vacancy, your loan, your hold. Reprints with your numbers beside ours, marks every line where w | Keep | /invest/is-it-real.html /taxes/buy-at-my-number.html |
| Zoning Deal Finder | Parcels where the zoning allows more units than are standing. Add-units and redevelopment plays. | Keep | /invest/off-market.html |
2 tools · collapses to Internal
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| Agent Cave | The agent-facing side of the cave forecast: what your listings asked for versus what they really sold for, segment by segment — plus your 12-month volume, your rank and percentile across 77, | Keep | /agents/look-yourself-up.html |
| Lien Check | Check the record | Keep | /agents/what-you-get.html /invest/is-it-real.html |
6 tools · collapses to Internal
| Tool | What it says | Recommendation | Sits on |
|---|---|---|---|
| Auto-Dialer | Hit call on a deal; your phone rings first from our line, you answer, we connect the listing agent. You are always live before they pick up. | Keep | /agents/the-daily-work.html |
| Deal Desk | Add a client's email and they join the daily deal blast with their own claim page. First client to claim a deal gets it; you are emailed the second it happens. | Keep | /agents/the-daily-work.html |
| Fell-off-and-came-back | Listings pulled from the market and quietly relisted, plus every cut measured from the highest price ever carried. Sellers already softened up. | Keep | /agents/the-daily-work.html |
| Owner Search | Any person or company name across the Miami-Dade, Broward, Palm Beach and St. Lucie rolls — then every building that owner holds. | Keep | /agents/what-you-get.html |
| Seller Leads / Motivated Sellers | Owners the public record says have a reason to sell: open code violations, delinquent taxes, pre-foreclosure, stacked on absentee and deep-equity signals. Every lead shows why it is on the l | Keep | /agents/what-you-get.html |
| Team Review | Deals the team has voted good or bad. Nothing is ever deleted; 75% one way makes it a Team Pick or a Team Passed — and the passed ones stay visible, because a graveyard you can search is wor | Keep | /agents/the-daily-work.html |
115 distinct tools across 154 cards.